
The Expanding 2024 Crop Robotics Landscape, Navigating To Commercialization
In late 2022, we at Better Food Ventures and The Mixing Bowl published our inaugural market landscape on crop robotics, featuring nearly 250 companies creating robotic solutions for growing food crops. (We recommend reviewing it’s….

CROP ROBOTICS 2022, BEYOND THE VALLEY OF DEATH
Are we finally starting to see the adoption of labor-saving robots in agriculture? The short and unfulfilling summary answer is “It depends”. Undeniably, we are seeing clear signs of progress yet, simultaneously, we see clear signs of more progress needed….

Reflections on Agrifoodtech in a Time of Danger & Opportunity
These are odd times for a number of different reasons, full of both the danger and opportunity to which JFK referred. Through our work at The Mixing Bowl and Better Food Ventures we are delving into the themes of opportunity in the agrifoodtech ecosystem in response to underlying dangers…

Let’s Refocus Agri-Food Tech To Solve Today’s Critical Problems
It seems that 80% of the current effort in Agrifoodtech is Seeing Issues and Seeking Solutions and only 20% is focused on Solving Problems and Scaling Solutions. How can we invert the levels of efforts to focus on solving problems at scale?

Crusonia Conversations: Eve Turow-Paul & Rob Trice
Eve-Turow Paul and Rob Trice discuss Eve’s new book, Hungry: Avocado Toast, Instagram Influencers, and Our Search for Connection and Meaning, and how the Digital Age has impacted Millennials and Gen Z and influences their relationship with food.

Farm Foundation September 2020 Forum: Investing in Agriculture - What Does the Future Hold?
Better Food Ventures’ Seana Day joins speakers to discuss the future of agricultural investments in several key areas, including new technology, land, commodity, and processing investments.

Fruit Logistica: Interview with Rob Trice
Better Food Ventures founder, Rob Trice, speaks gives an interview at the Fruit Logistica Conference in February 2020 prior to his keynote remarks.

Navigating the “New Normal” in Food & Ag: Positive Impact in a Post-COVID World
Our views and advice on investing for the future of food through tech-driven positive impact.

Investing into the Future of Restaurant Tech: Navigating the “New Normal”
The “new normal” is about change. To thrive in this fluid environment restaurant operators will need to accelerate pre-COVID digital trends, embrace new notions of what constitutes a restaurant, and look to technology to strengthen their brand and relationship with customers.

The Spoon: Food Tech Pitch Sesh
Three startups. Two judges. Lots of constructive feedback & even more fun. Brita Rosenheim joins Scott Heimendinger and The Spoon’s Michael Wolf for a it’s first Virtual Startup Pitch Workshop


Farm Tech Market Map: Why it’s time to distinguish farm tech from the messy supply chain
The agtech sector is expanding each year, and with that, the once-niche and all-encompassing term “AgTech” is becoming unmanageably broad. Thus, to recognize the growth in innovation both on the farm and in the supply chain, we decided it was time to bifurcate our AgTech landscape into “FarmTech” (inside the farm gate) and “Food Supply Chain Tech” (post-farm gate).

What Kind of Innovation Will We Apply to Build Our Post-COVID Food System?
I want to build off Seana’s recent article and discuss how we will unleash innovation to modernize a massive, brittle food production system and its support structures. Fundamentally, how can we innovate to better match food supply with demand?

What I Got Wrong About The Future Of Food Production
Prior to COVID-19, I talked about our monolithic food supply chain with resigned pragmatism. Fundamentally, I believed that slower incremental disruption, together with collaboration among incumbents and start-ups, would be a more likely evolutionary path in the sector. I was wrong.

The Future of Restaurant Tech: Serving the Next Course
In collaboration with TechTable, we are sharing an updated 2019 Restaurant Tech EcoSystem map and our thoughts on the emerging themes and trends within the restaurant tech industry for 2020.

2019 Food Tech State-of-the-Industry Report
Brita Rosenheim, Partner at Better Food Ventures, has released her Food Tech Industry Landscape, and state-of-the-industry analysis, with the goal of helping operators, entrepreneurs and investors in the food system to understand the quickly evolving themes and trends currently impacting the food tech industry.

Inside Indoor AgTech
Chris Taylor and Michael Rose provide a deep-dive analysis of Indoor Agriculture, tracking more than 1,000 companies to capture the technology ecosystem of controlled-environment agriculture: vertical farms, greenhouses, urban farms, plant factories, and container farms.

De-commoditization of Agriculture at Davos on the Delta
Rob Trice moderates a panel discussion at Davos on the Delta.

AgTech Landscape 2019
Seana Day, Partner at Better Food Ventures, releases the updated version of her AgTech Landscape Map. With the release of her 2019 AgTech Landscape, she is now tracking over 1,600 startups.

Why the Food & Ag Industry Needs Positive Impact NOW
Better Food Ventures white paper captures our views and advice on investing for the future of food through tech-driven positive impact.